A fresh report into Unity’s hugely-controversial decision to start charging developers when their games are downloaded has thrown fresh light on the situation.

MobileGamer sources say Unity has already offered some studios a 100% fee waiver - if they switch over to Unity’s own LevelPlay ad platform.

The report quotes industry consultants that say this move is an “attempt to destroy” Unity’s main competitior in this field: AppLovin.

  • empireOfLove@lemmy.one
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    10 months ago

    Why’s it always end up being fucking ads?

    I hate late stage capitalism. I want off Mr. Bones’ Wild Ride.

    • Dudewitbow@lemmy.ml
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      10 months ago

      Shareholders prefer constant steady income over one time purchases. Hence why they prefer subscriptions and ads.

  • Echo Dot@feddit.uk
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    10 months ago

    This is such a dumb move.

    Forget about ethics for a minute, if there is an alternate option that doesn’t cost as much money then developers would obviously make use of that option so in any environment where alternate options exist companies have a limit of how obnoxious they can be and get away with it.

    Somehow unity forgot that Unreal and Godot exist.

  • itsaghostcar@lemmy.ca
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    10 months ago

    AppLovin? What kind of a stupid name is that? What, are they trying to be an Irish R&B singer?

  • Poggervania@kbin.social
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    10 months ago

    The conspiracy theorist in me says Unity planned this whole thing out to get less resistance on this thing they actually wanted to roll out; announce a super shit change that will intentionally outrage everybody, then say “ok, we won’t do it if you agree to use this other shitty model instead”.

    Anyways, big shoutout to Godot for existing as an open-source alternative.

  • Ms. ArmoredThirteen@lemmy.ml
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    10 months ago

    Hey remember that time Unity bought IronSource so they could integrate ads more aggressively? Unity stopped being a game engine at some point they’re just an ads company now

  • NOT_RICK@lemmy.world
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    10 months ago

    Don’t you just love when a company creates a problem just to go and try to sell the solution?

  • Ertebolle@kbin.social
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    10 months ago

    How many times are developers going to put up with being used as sticks for one group of rich assholes to whack a different group of rich assholes with before we start supporting open platforms?

  • zepheriths@lemmy.world
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    10 months ago

    I think among us 2 just restarted development, what a shame exactly 0 cents with go to unity

  • legion@lemmy.world
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    10 months ago

    Game devs: “No thanks, we’re waiving the fees by using a different engine.”