Meta wants to charge EU users $14 a month if they don’t agree to personalized ads on Facebook and Instagram::Meta is considering offering ad-free versions of Facebook and Instagram for $14 a month – but only in Europe.
Meta wants to charge EU users $14 a month if they don’t agree to personalized ads on Facebook and Instagram::Meta is considering offering ad-free versions of Facebook and Instagram for $14 a month – but only in Europe.
So there’s a metric called “ARPU” for social media, average revenue per user.
Facebook’s monthly ARPU for America+Europe is $30 (Reddit’s is .49, lol)
This is actually a pretty fair price for the service. And should be a legal requirement as an option tied to ARPU.
Who is calculating and publishing that metric based on what data?
It’s usually just revenue divided by total users, both typically public information.