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In a surprising move, Apple has announced today that it will adopt the RCS (Rich Communication Services) messaging standard. The feature will launch via a software update “later next year” and bring a wide range of iMessage-style features to messaging between iPhone and Android users.
Apple’s decision comes amid pressure from regulators and competitors like Google and Samsung. It also comes as RCS has continued to develop and become a more mature platform than it once was.
They sell hardware, everything they make is there to want you to purchase the next version of it.
Their lockin game is on point. I was reading an article about how kids bully other kids who are not using apple products because their icons are another color.
I think ideally we should all use something that’s open source, e2e encrypted, and platform agnostic, but you are not going to get either Apple or Google on board with that since you can’t really make money off it.