EU fines Apple €1.8bn over App Store restrictions on music streaming
www.theguardian.com
Penalty for breaching competition law is four times higher than forecast as Brussels looks to send message to tech firms

  • Apple has been fined €1.8bn ($2bn) by the EU after an investigation found it had limited competition from music streaming services such as Spotify.

  • The European competition commissioner, Margrethe Vestager, said a smaller fine would have been nothing more than the equivalent of a parking fine and the €1.8bn was designed to act as a deterrent against a repetition of such practices by Apple or others.

  • “Apple’s rules ended up harming consumers. Critical information was withheld so that consumers could not effectively use or make informed choices. Some consumers may have paid more because they weren’t aware that they can pay less if they subscribed outside of the app,” Vestager said.

  • Vestager said consumers may have paid two or three euros a month more for music streaming because of the lack of open competition. However, she conceded that the fine would not be distributed to customers who had been allegedly exploited but to individual member states.

  • She said the fine represented 0.5% of Apple’s global turnover.

  • maynarkh@feddit.nlEnglish
    1·
    9 months ago

    This discussion is about whether or not Apple has the right to enforce certain rules and demand a bigger cut from those who want to use their market place, and as we’ve gone over plenty of other markets do this as well. Apple isn’t unique here.

    The tech company disadvantaged users by restricting app developers from openly promoting cheaper music subscription services available outside the Apple “ecosystem” , the commission found.

    The problem is not that they ask money for advertising on their platform. The problem is that they banned “trailer sellers” from advertising their trailers as purchasable “outside of the car dealership”.

    Hell, even ignoring Costco and Sam’s Club, nearly any market you decide to sell your product in will be taking a cut, some more than others. This isn’t a new concept - if you want access to a company’s “user base” then you’re going to have to give the company a cut.

    The main disagreement here I think is that the EU does not accept Apple as the owner of the iPhone app market. iPhone users don’t belong to Apple as customers beyond their device, and are free to buy iPhone-complementary products elsewhere.

    And the point with this ruling, other companies are free to advertise that you can buy stuff elsewhere, which Apple didn’t let them before.

    Not quite, as the ability to hitch your trailer to a car, luckily, isn’t proprietary and works the same across the board. If instead you wanted your trailers to make use of a proprietary feature of Ford’s then yes, you’d have to pay a premium. Whether that’s parody with their OS throughout the trailer, or some other feature that’s specifically theirs, you don’t get access to that for nothing.

    That’s what I’m saying, cars are a competitive market, because if your car has some “proprietary feature” that only lets some trailers be usable with it, the market will react to it as if your car could not tow trailers. While with the iPhone, it’s on the trailers to beg for compatibility. That’s the point with these rulings, in a healthy market, everyone having access to Apple’s interfaces would be good for Apple. For cars specifically, it’s usually the manufacturer who has to license the standard, not the other way around. And that holds true to most tech standards, like HDMI for example. Somehow phone OS APIs seem to be an exception. Wonder why that might be.

    Apple itself isn’t a monopoly

    I didn’t say “Apple is a monopoly”, I’ve said Apple is behaving monopolistically, as in against the ideal of a competitive market. And the EU agrees, hence the fine. What you or I or Apple thinks does not really matter, what matters is what the EU thinks, because the European mobile app market belongs to the EU, and Apple is participating at the EU’s pleasure.