Amazon Video Ad Push Seen Generating Extra $5 Billion in Revenue::Amazon.com Inc.’s push into video advertising will boost annual revenue by as much as $5 billion, according to a Bank of America analysis, mostly generated by new television-style commercials on Prime Video.
Do your part and cancel if ya have it
Yes, no point of complaining about ads if you keep your subscription.
Harder to do if you use Prime for other things. I’ve never watched a single Amazon video but I’m trying to source other purchase options locally so I can finally cancel the Prime shipping, which was saving our household money over the years. That said, if we can avoid it in the future we’ll stay off Amazon.
That’s good. I was worried about Amazon’s profits. All those employees on food stamps. The company must be so broke!
Yeah I think I’ll stick to piracy thanks.
Arrrrr!
Amazon bought into the Netflix hype around ads and raising prices. Meanwhile, Netflix has been bleeding subscribers in western markets.
https://insidethemagic.net/2023/10/subscriber-losses-netflix-disney-nk1/
True, but they’ve maintained healthy profits regardless.
I’m not defending the decision (I got rid of Netflix a long time ago), but they made it knowing full well that it benefitted their long-term financial outlook.
Amazon is on the same boat as the other streaming platforms started since 2018: theyve sunk a ton of capital into building the platform to eat into Netflix’s market share, but they need to start monetizing soon otherwise their shareholders will get impatient with the liability still on the books.
TL;DR; all these streamers are tanking the market with their competing services but as long as they can make more per user, they can do it indefinitely (but if ‘free’ alternatives continue absorbing users, then they’ll need to put the cabash on it, or else the entire market will go under)
Narrator: “He was defending the decision”
Because Bezos really needed more money
We killed Apple and kept Amazon. There is no streaming but commercial-free streaming, so it now needs to compete with the higher price tag.
Soon it’ll be Amazon or britbox, and it’s not gonna survive that tribal council.